Posts Tagged ‘PC affordability’

Stacy Smith, Intel’s CFO, has some interesting data on the tipping point for PC market penetration. As the cost of a PC in a region moves from multiple years to 8 weeks of income, the penetration changes from zero to about 15%. Once the cost drops below 8 weeks of income, the penetration rises very rapidly to 50%.

According to Smith, the cost of a PC in both India and China is now below 8 weeks of income in those countries.